The project

Gluskin Sheff, a longstanding client of Chris Noon Creative Inc. spanning over six years, entrusted us with the task of creating a series of impactful social media campaign graphics. As their dedicated outsourced design department, we aimed to align our design expertise with their comprehensive marketing strategy. Our objective was to develop engaging graphics that would effectively communicate their key messages and foster meaningful interactions with their audience.

Design Process: Our collaborative process began with a comprehensive understanding of Gluskin Sheff’s marketing strategy, target audience, and core messaging. Through extensive discussions and in-depth research, we extracted the essence of their campaign goals. With a clear direction in mind, we embarked on the creative phase, conceptualizing various design ideas that would effectively resonate with their audience.

Solution: Our design solution revolved around crafting visually captivating social media campaign graphics that seamlessly conveyed Gluskin Sheff’s core messages. We aligned our designs with their established brand guidelines to ensure a consistent and recognizable identity across all materials. Each graphic was strategically tailored to resonate with their target audience, utilizing engaging visuals, concise copy, and on-brand imagery.

Results: The social media campaign graphics proved to be instrumental in Gluskin Sheff’s marketing efforts. The graphics effectively caught the attention of their target audience, sparking engagement, and encouraging meaningful interactions. Each graphic acted as a digital touchpoint, effectively conveying the brand’s values, expertise, and insights.

Conclusion: The collaboration between Chris Noon Creative Inc. and Gluskin Sheff resulted in a series of impactful social media campaign graphics that complemented their comprehensive marketing strategy. By aligning design elements with core messaging and target audience preferences, we successfully elevated Gluskin Sheff’s engagement levels and brand recognition on social media platforms.

Our involvement

  • Graphic Design